Free Marketplace Readiness Audit Guidelines
Get your products ready for marketplace success. Our comprehensive audit covers account setup, product listings, pricing, and sales optimization across Amazon, Flipkart, Meesho, and more.
🛍️ What You'll Get: Product readiness assessment + marketplace optimization + sales strategy + 90-day launch roadmap
8 Critical Marketplace Issues
These are the most common problems that hurt marketplace sales performance
Incomplete Product Listings
Impact: Lower search visibility, fewer sales opportunities, poor buyer experience
Fix: Ensure all required fields are filled with high-quality, detailed information
Poor Product Photography
Impact: Lower click-through rates, reduced conversions, damaged brand perception
Fix: Use professional photography meeting marketplace image requirements
Incorrect Pricing Strategy
Impact: Lost sales to competitors, reduced profit margins, marketplace penalties
Fix: Research competitive pricing and factor in all fees and costs
Shipping Policy Issues
Impact: Negative reviews, account suspension, lost customer trust
Fix: Set realistic delivery times and maintain consistent shipping performance
Low Product Reviews & Ratings
Impact: Reduced visibility in search results, lower conversion rates
Fix: Encourage satisfied customers to leave reviews and address negative feedback
Inventory Management Problems
Impact: Stockouts, overselling, order cancellations, account penalties
Fix: Implement automated inventory tracking and reorder systems
Account Compliance Issues
Impact: Account suspension, sales restrictions, legal complications
Fix: Maintain all required documentation and comply with marketplace policies
Poor Customer Service
Impact: Negative reviews, account suspension, damaged reputation
Fix: Respond quickly to customer inquiries and resolve issues promptly
Complete Marketplace Readiness Audit Framework
Comprehensive analysis across 6 critical marketplace success categories
Product Catalog & Listings
Critical factors for product catalog & listings
Product Information Completeness
Title, description, specifications, and bullet points optimization
Image Quality & Standards
High-resolution images meeting marketplace requirements (1000x1000px minimum)
Category Classification
Correct category selection and attribute mapping
Brand Registry & Trademarks
Brand registration status and trademark protection
Product Identifiers
UPC, EAN, ISBN, ASIN, and other required identifiers
Bundle & Variation Setup
Product variations, bundles, and parent-child relationships
Account & Compliance Setup
Critical factors for account & compliance setup
Seller Account Verification
Business verification, tax information, and legal documentation
Payment & Banking Setup
Bank account integration and payout method configuration
Shipping Policy & Rates
Shipping settings, rates, and delivery time commitments
Return & Refund Policy
Return window, refund process, and customer service setup
Tax Compliance
GST registration, tax collection, and remittance setup
Business Documentation
PAN, GST certificate, address proof, and legal documents
Pricing & Profitability Analysis
Critical factors for pricing & profitability analysis
Competitive Pricing Analysis
Market price comparison and competitive positioning
Fee Structure Understanding
Commission rates, referral fees, and platform charges
Profit Margin Calculation
Cost analysis including COGS, shipping, and marketplace fees
Dynamic Pricing Setup
Automated pricing adjustments and repricing strategies
Promotional Pricing
Deal setup, lightning deals, and promotional campaigns
Currency & Tax Impact
International pricing and cross-border selling considerations
Inventory & Logistics Management
Critical factors for inventory & logistics management
Inventory Tracking System
Real-time stock levels and automated inventory updates
Warehouse & Fulfillment Setup
FBA/FBM choice, warehouse location, and fulfillment strategy
Shipping Carrier Integration
Courier partnerships and shipping label generation
Order Processing Workflow
Order receipt, processing, and shipping automation
Stock Level Optimization
Safety stock calculation and reorder point management
Multi-channel Inventory Sync
Inventory synchronization across multiple sales channels
Marketing & Advertising Strategy
Critical factors for marketing & advertising strategy
PPC Campaign Setup
Sponsored Products, Brands, and Display campaign configuration
Keyword Research & Bidding
Search term analysis and bid optimization strategy
A+ Content & Enhanced Brand Content
Product imagery enhancement and brand storytelling
Review & Rating Strategy
Customer feedback management and review acquisition
Email Marketing Integration
Customer communication and order confirmation setup
Cross-selling & Upselling
Frequently bought together and related product recommendations
Performance & Analytics Setup
Critical factors for performance & analytics setup
Business Reports Configuration
Sales, inventory, and performance report setup
Conversion Tracking
Purchase conversion and customer journey analytics
Competitor Analysis Tools
Market share monitoring and competitive intelligence
ROI Measurement
Campaign performance and profitability analysis
Customer Insights
Buyer behavior analysis and segmentation
Alert & Notification Setup
Low stock, order, and performance alert configuration
Complete Marketplace Readiness Audit Checklist
Everything we analyze in your marketplace readiness audit
Marketplace Launch Strategies
Essential strategies for marketplace success
📊 Launch Phase Strategy
- • Start with 20-50 high-quality products
- • Focus on niche categories first
- • Set competitive pricing strategy
- • Prepare for initial PPC campaigns
📈 Growth Optimization
- • Monitor and optimize PPC campaigns
- • Build product reviews and ratings
- • Expand product catalog gradually
- • Implement A/B testing strategies
🎯 Scaling Best Practices
- • Automate order processing
- • Optimize inventory management
- • Build customer service systems
- • Monitor performance metrics
Ready for Your Marketplace Audit?
Get a comprehensive marketplace readiness assessment and discover exactly what you need to launch successful sales across Amazon, Flipkart, Meesho, and other platforms.
🛍️ Typical Results: +300% sales growth, +150% profit margins, +500% marketplace visibility within 90 days