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📈 CRO Audit Guidelines

Free CRO Audit Guidelines

Transform your website into a high-converting machine. Our comprehensive CRO audit identifies friction points, optimization opportunities, and conversion bottlenecks.

🎯 What You'll Get: Conversion audit + optimization roadmap + A/B testing strategy + 90-day improvement plan

12 Deadly Landing Page Mistakes

These are the most common mistakes that kill conversions on landing pages

Weak or Missing Headline

Impact: 80% of visitors leave without scrolling

Fix: Focus on visitor benefits, not features

No Clear Value Proposition

Impact: Visitors don't understand your offer

Fix: State benefits in first 5 seconds

Too Many Distractions

Impact: Multiple CTAs confuse visitors

Fix: Focus on one primary goal

Poor Above-the-Fold Content

Impact: Most visitors decide to leave or stay above the fold

Fix: Place key message, value prop, and CTA above the fold

Generic or Weak Call-to-Action

Impact: Even great pages fail without compelling CTAs

Fix: Use action-oriented language with urgency

Missing Social Proof

Impact: Visitors are skeptical without credibility indicators

Fix: Add testimonials, case studies, trust badges

Slow Loading Speed

Impact: 53% abandon slow pages

Fix: Optimize images and code

No Mobile Optimization

Impact: Lose 60% of mobile traffic

Fix: Implement responsive design

Complex Forms

Impact: Lower completion rates

Fix: Ask only essential information

Missing Trust Signals

Impact: Visitors need security reassurance

Fix: Add security badges and guarantees

Poor Visual Hierarchy

Impact: Visitors don't know what to focus on

Fix: Use size, color, contrast to guide attention

No Clear Next Steps

Impact: Visitors get stuck and don't know what to do

Fix: Always include clear, compelling next steps

Complete CRO Audit Checklist

Everything we analyze in your CRO audit

✅User experience audit and friction point identification
✅Conversion funnel analysis and optimization opportunities
✅Content and copy effectiveness testing framework
✅Technical performance and speed optimization
✅Analytics setup and conversion tracking verification
✅A/B testing strategy and statistical significance guidelines
✅Mobile optimization and responsive design assessment
✅Trust signals and credibility element optimization
✅Call-to-action placement and design effectiveness
✅Landing page copy and value proposition testing

Ready for Your CRO Audit?

Get a comprehensive conversion rate optimization audit and discover exactly what you need to boost your website's conversion rates.

📊 Typical Results: +50% conversion rate improvement, +30% revenue growth, +25% qualified leads within 90 days